(September 27, 2012) The Golden Kielbasa Veterans Open, managed as a pro bono project by DBPR, further cemented its place as the largest veterans charity golf event in Central Connecticut on September 21 as nearly 200 golfers and post-golf barbeque guests at the VFW in New Britain raised $10,000 for causes benefitting New Britain-area veterans and beyond. Net proceeds from the fourth annual tournament, presented by Farmington Bank, benefitted the Hardware City Chapter of the Disabled American Veterans and Purple Heart Homes, which builds barrier-free homes for disabled vets. In addition, a portion of the proceeds will be used for the purchase of American flags in the Veterans Section of New Britain’s Fairview Cemetery on Memorial Day and Veterans Day.
The highlight of the event was the presentation by Ed Mackiewicz, a Korean War vet and double Purple Heart recipient, of a Marine Corps NCO sabre to the guest of honor, Marine Corporal and New Britain native Manny Jimenez, himself a Purple Heart recipient. Jimenez lost his left arm, hearing in his left ear and partial sight in his left eye while on routine foot patrol in Afghanistan in 2010. Inscribed on the sabre’s cherry wood display case were the words “To Cpl. Manny Jimenez, From a Proud and Grateful Hometown.”
In addition to Farmington Bank, additional major sponsors included AT&T, Okay Industries, the Hospital of Central Connecticut, Rexel USA and more.
The event founded by Dennis Buden in 2009, is only in its fourth year, and third raising money for veterans causes. Two years ago, the Golden Kielbasa Veterans Open had only a handful of golfers and raised just $200. For more event information, visit www.goldenkielbasa.org.
DBPR Goes to Washington
(January 13, 2012) DBPR accompanied client RSL Fiber Systems to the Surface Navy Association's 24th Annual National Symposium in Arlington, Virginia, January 10-12. RSL Fiber Systems was among more than 75 exhibitors providing goods and services to the U.S. Navy and its partners to take part in the show, which brought together military, government and industry in a dynamic environment spotlighting surface navy technology. RSL demonstrated its remote source lighting technology and services and highlighted its role as a lighting solutions provider to the United States fleet. DBPR handled media relations and, along with design partner Tangari Advertising + Design, created the RSL trade show display booth and materials featured at the show. DBPR and Tangari designed and produced original displays featuring RSL's new waterline security lighting and LED navigation lights. In this photo are, left to right, RSL's Alex Tomasi, Pat Garrett and Peter Gladis, along with Dennis Buden.
DBPR Client Shining Bright
(April 12, 2011) For DBPR client RSL Fiber Systems, you could say that things are moving at the speed of light.
It's been a busy and rewarding past year for the East Hartford-based manufacturer of remote source lighting solutions for defense and commercial applications, and accordingly the company's continued growth and success has kept DBPR on its creative toes. The company is busy fulfilling its contract to supply fiber optic remote source lighting systems for the U.S. Navy's latest stealth destroyer, the DDG 1000, and just signed a major contract to similarly outfit a fleet of Italian Navy FREMM frigates - the company's first international contract. The news was picked up thanks to DBPR's efforts by web-based business media, defense media and bloggers world-wide. (Click here for the PR Newswire news release.) Last October, the company was recognized by the Connecticut Technology Council and Marcum LLP as the state's leading advanced manufacturer in revenue growth, and just this past February, RSL was presented with the 2010 North American Technology Innovation of the Year Award in Remote Source Lighting by internationally renowned global research leader Frost & Sullivan.
While the business and accolades keep coming, DBPR keeps working behind the scenes to bolster the company's name recognition. A major rebranding initiative led by DBPR in early 2010 resulted in a new company brand, "Light Reimagined," which captures RSL's expertise in creating new and innovative ways to deliver light where and when its needed in the most challenging and hazardous environments. An entirely revamped website featuring the new branding was launched in October, and DBPR continues to support the company's marketing efforts through re-energized marketing collateral and publicity initiatives.
"RSL Fiber Systems is the kind of client a consultant such as myself can only dream of," says Dennis Buden. "They possess that enviable combination of groundbreaking technology and innovative product development, along with bright, energetic professionals committed to taking the company to the next level."
RSL Fiber Systems Chooses DBPR
(January 11, 2010) RSL Fiber Systems, LLC, an East Hartford-based manufacturer of remote source lighting solutions for both defense and commercial applications, has retained Dennis Buden Public Relations, LLC, of Manchester to provide marketing and public relations counsel and services.
Services to be provided by DBPR will include creative development of various collateral and sales materials; media relations and publicity; and general marketing support and public relations counsel.
A subsidiary of Skyler Technologies Group, RSL Fiber Systems (www.rslfibersystems.com) is located at the Connecticut Center for Advanced Technology (CCAT) Regional Innovation Center in East Hartford. The Company is the sole source provider of remote source lighting solutions for the United States Navy for shipboard use on the Navy Experimental Craft "Seafighter," the LPD 17 Class and the DDG 1000 Class ships. The company is currently developing its technology for additional military and commercial applications including homeland security, special operations, military deployable, refineries, mining, energy exploration and production, renewable energy, food processing and clean rooms.
DBPR provides comprehensive communications services for select clients throughout Connecticut. The firm was established in Manchester in 1998.
United Way Taps DBPR
(February 9, 2009) United Way of Central and Northeastern Connecticut (UWCNCT) has selected Dennis Buden Public Relations, LLC, to be part of its team promoting United Way's GIVE NOW Emergency Response Fund. GIVE NOW was established to meet the immediate needs of residents throughout UWCNCT's 40-town service area for food, shelter and energy assistance during these difficult economic times.
As part of its services to UWCNCT, DBPR will work closely with UWCNCT's Communications Management Team with a wide variety of media and sponsor relations efforts, including publicity and media placements, project advertising, development of Public Service Announcements and more.
To learn more about GIVE NOW and to support this important cause, visit United Way of Central and Northeastern Connecticut's website by clicking here.
Community Investor, Community Funder
(July 1, 2008) The Community Foundation of Greater New Britain's 2007 Annual Report is hot off the press, and the story it portrays is one of an evolving community steward dedicated to making an even greater tangible difference in the communities it serves.
The 32-page report, the third consecutive annual report managed, written and produced for the Foundation by Dennis Buden Public Relations, LLC, along with design partner Tangari Advertising + Design, talks in detail about the Foundation's considerable efforts to enhance its community stewardship by "seeking greater, more definable results from the grants we make."
Telling that story was the task before DBPR. The report does so through detailed stories about the Foundation's groundbreaking First Years First Early Childhood Development Initiative, along with profiles of Foundation grantees Trinity-On-Main in New Britain, Literacy Volunteers of Central Connecticut and the Southington Historical Society and Museum. Production of the report included a day-long photo session managed by DBPR, featuring outgoing Foundation Chairperson Donna Lasher, Vice President of OKAY Industries, incoming Chairperson Gerry Amodio, Chief Operating Officer of Amodio Worldwide Moving and Storage, Inc., and the children of the Head Start Program at the Human Resources Agency of New Britain.
"This report was a joy and pleasure to produce, and tells a compelling story about a committed Foundation," says Dennis Buden. "Having an opportunity to get out in the community and spend quality time speaking with, writing about and photographing the very people and organizations whose lives and missions are impacted by the Foundation is absolutely invigorating."
To view the report, please click here. To visit the Community Foundation of Greater New Britain, click here.
DBPR Promotes Community Call to Action
(March 25, 2008) With New Britain children lagging dangerously behind the rest of the state in key measurements of health and well-being, family support, early care and education and emergent literacy, the New Britain Discovery Collaborative has chosen to issue a community-wide call to action to address these serious issues and put New Britain families and children on the path to success.
And to help issue the clarion call, the Collaborative has turned to DBPR.
This past weekend, The Herald of New Britain published an eight-page special Collaborative report, Our Children, Our Future, detailing the nature of the challenges facing New Britain children and families, and how those very families and other community stakeholders can help turn the tide. DBPR created the report, which involved working closely with the Collaborative's planning committee, negotiating The Herald's sponsorship and production of the report, multiple interviews and photo sessions with New Britain families and providers, and writing and design/production supervision of the report itself. In addition, DBPR played a key role in placement of a front-page Herald-Press feature story on the topic in this past Sunday's edition, further helping to raise community-wide awareness.
To view the full report, please click here. To learn more about the New Britain Discovery Collaborative and its community planning effort, please click here.
One-on-One with Congressman Larson
(May 30, 2007) The latest edition of Central Connecticut State University's alumni magazine, Central Focus, is on the streets, featuring a profile of CCSU alumnus John Larson, Connecticut Congressman representing the 1st District.
As writer and editor of the publication, Dennis Buden conducted a one-on-one interview with Congressman Larson on the CCSU campus in February. The lengthy interview covered a wide range of topics, from Congressman Larson's days as a youth growing up in East Hartford, through his run (and disappointing setback) for Connecticut Governor in 1994, to his reemergence as one of the leading House Democrats on Capitol Hill.
To view the complete story, please click here. To learn about Congressman Larson, visit his website by clicking here. Visit CCSU by clicking here.
DBPR Conducts Chamber Seminar
(April 12, 2007) It was PR bootcamp Wednesday for about 25 members of the New Britain Chamber of Commerce, as Dennis Buden of DBPR conducted an hour-long seminar on "How to Publicize Your Business: Dealing with the Media," part of the Chamber's annual New Britain Business Showcase at the CCSU Institute for Technology and Business Development in Downtown New Britain.
The seminar focused on a variety of PR fundamentals, including message development, media relations tactics and how to develop news opportunities for businesses and organizations. Those in the audience included a variety of small business owners, managers and administrators of nonprofit organizations.
To learn more about the New Britain Chamber of Commerce, please click here.